The Adrenaline of Creation – It’s all about the Light Bulb Moment(s)


 

The idea execution process is all about a series of things done right. Or as we say in the design process - the AHA! moment. A moment of sudden realization, enlightenment or inspiration. Every time something clicks; an idea, a perfect design decision, a manufacturing breakthrough, and many more. Each light bulb moment takes your idea a step ahead towards its end goal.

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